Please SUBSCRIBE for the Best Music and Breaking NEWS !! Cancer tumor ads designed to shock smokers | Cancer tumor ads designed to shock smokers A stop smoking campaign which shows a tumour growing from a cigarette will be launched today. They are the first shock anti-smoking adverts since the fatty cigarette ad eight years ago. According to the Department of Health (DoH), just 15 cigarettes can cause a mutation than can lead to cancerous tumours. Chief Medical Officer Professor Dame Sally Davies said smokers play Russian roulette with every cigarette. "This is a hard-hitting campaign to get at the hidden harms of smoking," she said. "People will see a man smoking and then a cancer growing out of the cigarette. That is what happens in peoples bodies. "One-in-two smokers die from smoking, most from cancer. We know that people dont personalise the harms of smoking and dont understand whats happening in their bodies. This will show them." The campaign is in response to statistics which show more than a third of smokers still think the health risks are greatly exaggerated, the DoH said. Dame Sally described the figures as "absolutely shocking". The last graphic adverts, in 2004, showed fatty deposits being squeezed from a smokers artery and fat dripping from the end of cigarettes. The following eight years have seen softer campaigns but the DoH says it believes the time is right to deliver a stronger message. Dame Sally said: "It is extremely worrying that people still <b>…<b>

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Published on Jan 1, 2013 Please SUBSCRIBE for the Best Music and Breaking NEWS !! Cancer tumor ads designed to shock smokers | Cancer tumor ads designed to shock smokers A stop smoking campaign which shows a tumour growing from a cigarette will be launched today. They are the first shock anti-smoking adverts since the fatty cigarette ad eight years ago. According to the Department of Health (DoH), just 15 cigarettes can cause a mutation than can lead to cancerous tumours. Chief Medical Officer Professor Dame Sally Davies said smokers play Russian roulette with every cigarette. "This is a hard-hitting campaign to get at the hidden harms of smoking," she said. "People will see a man smoking and then a cancer growing out of the cigarette. That is what happens in peoples bodies. "One-in-two smokers die from smoking, most from cancer. We know that people dont personalise the harms of smoking and dont understand whats happening in their bodies. This will show them." The campaign is in response to statistics which show more than a third of smokers still think the health risks are greatly exaggerated, the DoH said. Dame Sally described the figures as "absolutely shocking". The last graphic adverts, in 2004, showed fatty deposits being squeezed from a smokers artery and fat dripping from the end of cigarettes. The following eight years have seen softer campaigns but the DoH says it believes the time is right to deliver a stronger message. Dame Sally said: "It is extremely <b>…<b>